The Consulate General of India in New York orchestrated a momentous event on March 7, 2024, to inaugurate the ‘Chalo India – Global Diaspora Campaign,’ marking a pivotal stride in fostering connections with the Indian diaspora worldwide.
‘Chalo India’ stands as an unparalleled initiative, launched by the esteemed Prime Minister of India, Shri Narendra Modi, on the same day, amidst a jubilant gathering in Srinagar, Jammu & Kashmir. Its fundamental objective is to beckon the Indian diaspora across the globe to embark on a journey to their homeland, while also kindling the spirit of exploration among their acquaintances, unraveling the multifaceted tapestry of India’s tourism treasures.
The launch event at the Consulate witnessed a vibrant congregation, graced by esteemed members of the Indian-American community, seasoned professionals, eminent travel bloggers, and stalwarts from the travel and tourism industry, all united in their enthusiasm for this transformative campaign.
Addressing the gathering, Consul General Mr. Binaya S. Pradhan underscored the United States’ pivotal role as the foremost contributor of international tourists to India. He underscored the immense potential for further expansion, buoyed by India’s kaleidoscopic cultural heritage and the cutting-edge tourism infrastructure that has been meticulously crafted in recent years.
Recognizing the Indian diaspora as invaluable cultural emissaries of India in the United States, Consul General Pradhan implored them to embark on more frequent journeys to India and extend invitations to at least five of their American compatriots, thus catalyzing a ripple effect of exploration and discovery.
Anticipating the forthcoming launch, a dedicated website for ‘Chalo India Global Diaspora’ is poised to serve as a virtual nexus for diaspora members, facilitating seamless account creation and providing pertinent updates. Interested individuals can register and stay informed by visiting https://www.chaloindia.gov.in/.
Furthermore, the Consulate General of India in New York endeavors to foster ongoing engagement through a spectrum of thematic webinars, spotlighting various facets of Indian tourism, spanning from opulent weddings to serene beaches, exhilarating adventures to soul-stirring spiritual odysseys. Additionally, active participation in esteemed tourism expos and shows underscores their commitment to showcasing the unparalleled allure of India to discerning tourists across America.